I’m a big fan of thinking and reflection. In fact, carving out dedicated blocks of time for thinking and reflection is a practice essential for creativity, innovation, and long-term success. And sadly, it ‘s become a lost art; a casualty of our culture of overwhelm.

But ‘thinking’ can become a roadblock; and excuse for not taking deliberate action.

Perseveration the poor cousin of resistance.

(After all, who can really fault you if you’re ‘thinking’ about a challenge, ‘working’ on it, ‘trying’ to figure it out? Read this: sitting around, wringing your hands.)

At some point in time, you need to take action.

Races get run, mountains get climbed, art gets made, books get written, businesses are built, masterpieces are created… only when you act.

I have one client who tells me that he has been spending a lot of time thinking about how to discover his passion. Another has been thinking (a long time!) about how to position herself in the market for her job search.

It sounds rational to be doing this thinking. But it’s so easy to get stuck in a place of uncertainty; fearful that we will err; afraid that we might get it wrong.

My advice: Act.

“Feel the fear,” as Susan Jeffers says, “and do it anyway.”

Action is the antidote for uncertainty; action is the antidote for lack of clarity; and action is the antidote for fear.

It is in taking action that we put our thoughts and ideas to the test. We see what works; and what doesn’t. We revise, adjust, modify, pivot; and act again.

Lather, rinse, repeat.

Martin Luther King said, “Take the first step in faith. You don’t need to see the whole staircase. Just take the first step.”

The next step will appear. It most certainly will.

Action creates momentum; action eviscerates resistance; action precipitates ideas.

Small steps over time lead to magnificent outcomes.

So just do it, as the Nike ad once said.

Get going. Take action. Today.